Social Media Masterclass
As a result of the progression of the internet and social technology, the way we communicate has changed dramatically over the past decade. Today, there are opportunities for a new type of democracy.
Government has recognised the need to become more engaging, participative and transparent. In the past six months, all the major political parties here have re-launched their websites and expanded their digital reach. We have the ability to have a broader influence on policy, through a more accessible and participative process.
In this master class delegates met with social media expert Dave Briggs – the leading authority on influencing the political process using online technology.
In 2004, Dave discovered his interest in social media and started to consider how it might be applied to his work in government - and started to blog about it. His presence was so effective and wide reaching that five years later he was working as a digital communications advisor at 10 Downing Street, adopting progressive new approaches to engaging with the public and key influencers.
Now, Dave works for the dynamic e-learning company Learning Pool where he guides organisations as to how they can develop a culture of collaboration and innovation through social technology.